Monthly Archives: October 2011

David Foster Wallace, Derrick Rose, and PR

Written on October 7, 2011 at 6:38 pm, by

Athlete interviews are an essential part of any sport organization’s public relations functions. One of the constant challenges facing PR professionals is training athletes to be engaging while staying on-message.

Can We Bring the Game into the Office?

Written on October 7, 2011 at 5:41 pm, by

There has been a lot of discussion lately about how video games can serve as a model to inform how we can utilize game design principles to re-imagine the ways we motivate employees and solve problems. One of the main proponents of this movement has been Jane McGonigal, whose key assertions are offered in her  Continue Reading »

Where Do Good Ideas Come From?

Written on October 7, 2011 at 4:38 pm, by

In his latest book, author Steven Johnson explores how good ideas develop. Looking for ways to make your organization more innovative?